If you've seen people trading their Nike Techs for quarter zips and matcha on TikTok, you're witnessing the "Quarter Zip Effect." It's the internet's favorite new cheat code to achieve the "Old Money Aesthetic" without actually having rich parents. We break down this viral fashion meme and the hilarious personality shift from streetwear to "finance bro" that comes with it.

👉 Credits:
Transitioning From a YN To a Quarter Zip by @charlie.dior1 on TikTok
Performative Quarter Zip Squad by @c4pr1i on TikTok
Life Before Quarter Zips by @opium_00josh on TikTok
We Don't Do Nike Techs by @shangaiii_7 on TikTok
Nike Tech Vs Quarter Zip by @whois.jason on TikTok
I'm a Quarter Zip Dude Now by @fitlifestylefashion on TikTok
Before Getting a Quarter Zip by @hungrydoor on TikTok

🎵 Music:
Miami Sky - Karl Casey @ White Bat Audio

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